Privacy policy

Folkness is a registered trademark under the company Folkness AB (organization number 559337-9620), hereinafter referred to as Folkness. We value your privacy and are committed to protecting your personal data effectively. This policy explains how we collect, use, and manage your personal data, as well as your rights under applicable data protection laws.

What is Personal Data and Processing of Personal Data?

Personal data is any information that can be linked to a living individual, such as name, address, phone number, and email address. Processing includes all actions performed on personal data, such as collection, storage, handling, and transfer.

Data Controller

Folkness AB is the data controller for personal data collected through our website. For questions about the processing of personal data, you can contact us at hello@folkness.com.

What Personal Data Do We Collect and Why?

We collect the personal data you provide to us, such as your name, address, phone number, and email address. This is done to fulfill our commitments to you, such as processing orders, deliveries, or handling inquiries.

Data Processors

When necessary, we hire external service providers to process personal data on our behalf, such as IT providers or payment services. These providers act as data processors and are contractually obligated to ensure your data is handled securely.

Do We Share Your Personal Data?

We share your personal data with external parties only when necessary to fulfill our services, such as payments, deliveries, or marketing. We do not share your personal data with third parties for other purposes. Examples of parties we share data with include:

• Payment Solutions: Klarna Bank AB for processing payments. Read Klarna’s privacy policy here.
• Delivery Services: Shipping companies managing deliveries and returns.
• Marketing Services: Providers like Facebook and Google for targeted advertising based on your consent.
• Newsletters: Email service providers managing newsletters and campaigns.

Newsletters

To subscribe to our newsletter, we collect your email address. It is used solely for sending newsletters and promotions related to our products and services. You can unsubscribe at any time by clicking the “Unsubscribe” link in each email. We use MailerLite to manage our email campaigns. Read MailerLite’s privacy policy here.

How Long Do We Retain Your Personal Data?

We retain your personal data as long as necessary to fulfill our obligations or as required by law, such as for bookkeeping purposes, where data may need to be stored for a minimum of seven years.

Your Rights as a Data Subject

As a data subject, you have the right to request information about the personal data we hold about you, correct any inaccuracies, and request that we delete your data in certain cases. You may also object to data processing or withdraw your consent at any time. To exercise your rights, contact us at hello@folkness.com.

Cookies and Tracking Technologies

We use cookies on our website to enhance user experience and gather statistics about website usage. Below is an explanation of the types of cookies we use and their purposes:

Types of Cookies We Use:

Necessary Cookies
These cookies are essential for our website to function properly, such as managing navigation or saving your preferences.
According to the law, we may store necessary cookies on your device without consent. For other types of cookies, your consent is required.

Our website uses different types of cookies. Some cookies are placed by third-party services displayed on our pages.

You can change or withdraw your consent for cookies at any time through the cookie declaration on our website.

Examples of Necessary Cookies:

• Cookiebot (saves cookie consent)
• WordPress (website functionality)

Preference Cookies
These cookies allow us to remember your settings, such as language or region, for a better user experience.

Examples of Preference Cookies:

• YouTube (saves video settings and user preferences)

Statistics Cookies
These cookies help us gather information about user activity and visits to our website, enabling us to improve our services.

Examples of Statistics Cookies:

• Google Analytics (collects anonymous usage data)

Marketing Cookies
These cookies are used to display personalized ads based on your user behavior and preferences.

Examples of Marketing Cookies:

• Google Ads
• Meta (Facebook)
• Pinterest

Changes to This Privacy Policy

We may update this privacy policy to reflect changes in legislation or how we handle personal data. The latest version is always available on our website.

How to Manage Your Cookie Settings

We use Cookiebot to allow you to manage your cookies. You can change your settings at any time and/or view an exact list of all cookies used by clicking this link: